Entries by Axel Schultze

Innovation Opportunity for Enterprises

Innovation opportunity for enterprises. What worked for startups can now also work for enterprises. Even the innovation process would be the same. And purpose and reasoning should be the same too. The only difference is the leadership structure. And that requires a new understanding of what actually makes the difference between the two company types […]

10 Things that Change with Neuro Innovation

Neuro Innovation – How ideas get created Neuroscience had the single biggest impact on our modern understanding of innovation, in particular Neuro Innovation. One key aspect is the realization that ideas don’t come randomly and there are no “magic ideas out of the blue”. The brain composes ideas from past experiences and those compositions represent […]

Big Five Innovation Types

Innovation is an extremely counterintuitive business. For most people outside the innovation space, Innovation means radically new or significantly improved products. Interestingly enough, product innovation is the least successful model. There are various ways to innovate. Highly successful and radically disruptive innovations today come from business model innovation. For instance, in my old company, Computer […]

Neuro Ideation – Step by Step

Intelligent Neuro Ideation When understanding how our mind composes and processes ideas, we must ask how we can leverage those cognitive abilities, control them, influence them, and improve our thinking skills? The Neuro Ideation method is the first step in that direction. Every idea created is a composition of past experiences. This understanding based in […]

Why do we think so boring LINEAR?

During school and later in business 90%+ of humans become unknowingly and with no bad intention from others an ever more linear thinker. Everything – and I mean everything – is structured in the next 3, 5, 10 steps to do this or that. Moreover, after we see positive results from that mechanism, we even […]

BlueCallom Progress & Update

Remember our first webinars? We talked about the concept of Deep Innovation Design in January this year. We made the analogy to athletes and how they went through an amazing transformation. In just 50 years amazing superstars! Today we are ready to rock innovators, managing their minds, like others their bodies. Today we have a […]

Beginning of a New Journey | BlueCallom

The end of an exceptional project, and the beginning of a new journey, BlueCallom. In 2015 we asked ourselves: “how can we help startups in our accelerator to create a disruptive business model?” The initial response was – impossible. Impossible was all my life a ‘wake word’ triggering my mind like no other word. With […]

From Invention to Innovation

  In the past four years, we were attempting to understand how innovation is actually created and analyzed how we were building startups that became ten years later billion-dollar companies. We were also exploring how other startups that became billion-dollar companies created their ideas and successes. We found striking insights about the difference in innovations […]